Giving an identity to Providence’s premier plant-based food trailer.
Giving an identity to Providence’s premier plant-based food trailer.
Giving an identity to Providence’s premier plant-based food trailer.
Giving an identity to Providence’s premier plant-based food trailer.
Giving an identity to Providence’s premier plant-based food trailer.
Role
Design & Art Direction
Timeline
Q1 2019 – Present
Food Photography
Lyslie Medeiros
Role
Design & Art Direction
Timeline
Q1 2019 – Present
Food Photography
Lyslie Medeiros
Role
Design & Art Direction
Timeline
Q1 2019 – Present
Food Photography
Lyslie Medeiros
Role
Design & Art Direction
Timeline
Q1 2019 – Present
Food Photography
Lyslie Medeiros
Role
Design & Art Direction
Timeline
Q1 2019 – Present
Food Photography
Lyslie Medeiros
Background
Owned and operated by a wife/husband duo, we wanted Basil & Bunny to feel like an extension of their own personalities. She being a former makeup artist, and he a former beer marketer, we tried to strike a balance of chic and easygoing; refined but relaxed.
A restrained color palette with low-frills type gives a polished look while letting their food photography stand out.
Use-at-will elements like loose hand-drawn type and playful patterns inject a casual spirit when needed.
Online
The website serves mulitple purposes; taking online orders, sharing vegan-friendly recipes, and providing details of the events they’ll be at. This summer, they plan to launch an online shop, selling merchandise and crafts.
Spring 2020...
Launching a food operation just shortly before the pandemic was certainly untimely, but Basil & Bunny has adapted by staying active on social media and in the community. So far, they've served over 1,000 meals to paying customers and in donation to Hope & Main's Nourish Our Neighbors program, and look forward to growing their brand whenever it's safe to resume event appearances.